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    1. Home
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    3. How We Built an AI Deal Sourcing System That Delivers 4,951 Leads Daily
    Use Cases
    2026-04-06
    Lucas
    Lucas

    How We Built an AI Deal Sourcing System That Delivers 4,951 Leads Daily

    A real case study on building Bay Sentinel, an automated off-market deal sourcing platform that scrapes public records, scores distress signals with AI, and delivers qualified leads to investors every morning.

    Built Deal Sourcing System That

    TL;DR

    Manual off-market deal sourcing in competitive markets burns 15-20 hours per week and still misses opportunities. We built Bay Sentinel -- an AI-powered system that automatically scrapes county records, enriches property data, scores distress signals, and delivers 4,951 qualified leads to an investor's inbox by 7 AM every day. Operating cost: $300/month. Manual equivalent: one full-time researcher at $4,000+/month.

    The Challenge: Finding Off-Market Deals Before Everyone Else

    Every real estate investor chasing off-market deals in the San Francisco Bay Area faces the same bottleneck: public records are scattered across county websites, each with different formats, search interfaces, and update schedules. A human researcher can realistically cover one county per day, combing through tax liens, code violations, probate filings, and pre-foreclosure notices.

    Our client -- a Bay Area investment firm -- was spending 15 to 20 hours per week on manual research. They had a VA doing the work, and the results were inconsistent. Some weeks they would surface 50 leads. Other weeks, 200. No scoring, no prioritization, no way to tell which properties were genuinely distressed versus which ones were just noisy data points.

    They came to us with a straightforward request: automate the research, score the opportunities, and put the best leads in front of the team every morning before they start making calls.

    What We Built: Bay Sentinel

    Bay Sentinel is an automated deal sourcing platform that runs 24/7 across three Bay Area counties. It handles the entire pipeline from raw public records to scored, enrichable leads delivered to the team's inbox.

    The 5-Step Pipeline

    1. Scrape: Automated scrapers pull data from county assessor sites, tax lien databases, code enforcement portals, and probate court records. Each county has a custom scraper tuned to its site structure, running on scheduled intervals to catch new filings within hours.
    2. Enrich: Raw records are matched against property databases to pull in owner information, mailing addresses, property details, and transaction history. Skip-trace enrichment adds phone numbers and email addresses for direct outreach.
    3. Score: Every lead is scored against 14 distress signals -- tax delinquency duration, code violation severity, liens filed, vacancy indicators, ownership duration, equity estimates, and more. The scoring model weights recent signals heavier than historical ones.
    4. Deliver: A daily email goes out at 7 AM with the top-scored leads, organized by county and distress type. Each lead includes the property address, owner name, distress signals detected, composite score, and a direct link to the full record.
    5. Act: The team reviews the morning email, picks their targets, and starts outreach. The system tracks which leads were contacted, which responded, and feeds that data back into scoring calibration.

    The Numbers

    4,951
    Active leads across 3 counties
    7 AM
    Daily delivery, zero manual work
    $300
    Monthly operating cost

    Before Bay Sentinel, the client's VA was producing roughly 80-120 leads per week at a cost of $1,000/month plus the time cost of Lucas reviewing and re-scoring them. Now the system runs autonomously, delivering higher quality leads at less than a third of the cost.

    The Tech Stack

    Backend

    • Python scrapers (Playwright for JS-rendered county sites)
    • FastAPI for the enrichment and scoring API
    • Supabase (PostgreSQL) for lead storage and scoring history
    • Railway for hosting the scraping workers

    Delivery & Monitoring

    • SendGrid for daily email delivery
    • BatchData API for skip-trace enrichment
    • n8n for workflow orchestration and health checks
    • Custom scoring engine with 14 weighted distress signals

    What Made It Work

    Three design decisions made the difference between a prototype and a production system the client actually relies on:

    • County-specific scrapers: We did not build one generic scraper and hope it worked everywhere. Each county site has different structures, rate limits, and anti-bot measures. Custom scrapers per county meant reliable data from day one.
    • Signal-based scoring, not binary flags: A property with a single tax lien filed last week is very different from one with three years of delinquent taxes plus code violations. The 14-signal scoring model captures that nuance, letting the team focus on the highest-probability opportunities first.
    • Daily cadence, not real-time: The client does not need leads in real-time. They need a curated morning briefing they can act on during business hours. Batch processing overnight keeps costs low and delivery reliable.

    Results After 3 Months

    • 15-20 hours/week saved on manual research -- the VA was reassigned to outreach instead of sourcing
    • 3x more leads reviewed per week because the scoring removes the guesswork about which properties deserve attention
    • $300/month total cost for infrastructure, enrichment credits, and email delivery -- compared to $1,000+/month for the manual process
    • Consistent daily output regardless of holidays, sick days, or the VA's research speed on any given day

    The system is not magic. It does the tedious work -- scraping, enriching, scoring -- so the humans can do what they are actually good at: picking up the phone and closing deals.

    Want Something Similar?

    Every deal sourcing workflow is different. Some clients need pre-foreclosure focus, others need probate or tax lien specialization, and some need multi-state coverage. We build these systems custom to your market and your deal criteria.

    Read the Full Case StudyBook a Discovery Call

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